Careful Promote the trade company of overdue food with all strength

Careful Promote the trade company of overdue food with all strength
Close on on the Spring Festival, the food of every large store and supermarket enters busy season, promote the advertisement and see everywhere too. But it is stealthy among them that some is close to overdue critical food, because marketing tool, price sign in the detail, location all " very exquisite " ,After some ignorant consumers buy, because has not eaten in time, has caused and wasted greatly. Some citizens hope the trade company show to the critical food clearly that explains.
The customer reflects
Many critical food trade companies of sales field have not shown clearly
One the intersection of imports and exports and Xiao Yang that enterprise work say supermarket do advertising campaign often at ordinary times in Jining, sell the critical food at a special price to regard as the end of the year and promote by mistake by oneself, it is overdue to cause the food, have spent the not worthwhile money. At the end of last month, Xiao Yang saw much food is very cheap while strolling around the supermarket, chose milk, chocolate,etc. a pile of snacks often bought usually, while remembering recently and eating, just find already quality guarantee period has passed in some beverages, small snacks, quite a lot are almost expired when this has just known and bought at that time, do not promote and make concessions at the end of the year at all. "Arrive the Spring Festival quickly, promotion price sign, it lifts one to be in the every emporium, almost all the brands promote the products. If the food close to quality guarantee period is sold instead of flocking together, add the display skill of the trade company, it is very difficult for consumers to distinguish the fact it is the critical food that is promoted, or promote and make concessions at the end of the year. " Xiao Yang say, have special messenger tell citizen carefully if looking over, cause, waste while being easy very. "Since the trade company is lower than the cut-price sales of cost price, why not take prefecture out, plain code mark, promote in good taste, let consumer to be clear to consume? " 4, reporter one the intersection of supermarket and the intersection of dairy products and prefecture see some the intersection of dairy products and card stay promotion person of sales field Xiao Wu put dairy products of ice box at the stand in order in urban area, and truss up some small bowls that the producer release in the box hold the milk. By the counter, " bought and presented one three times " , " the special price is sold " The advertisement is seen everywhere when promoting, the reporter notices, the dairy products card of nearly ten families displayed, put up and present corresponding gift on many products. Reporter find because critical food promote, hide in numerous promote, if consumer distinguish, eat in time leading to the fact wasting while being easy very carefully. A citizen says while interviewing, there are critical food prefectures in some large cities, it leads to the fact wasting to buy blindly in order to prevent consumers from, if there are " warm suggestions " ,The price is cheap, can be eaten and finished in short term, consumers will all incline to buy the critical food, hope locality can draw lessons from, concentrate on, display, make concessions consumer generous.

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