The new thinking analyses and explains the tough difficult problem of market of health food

The new thinking analyses and explains the tough difficult problem of market of health food
In the supermarket, in the store, purchase in the net, there is a figure of health food everywhere. The statistics show, the health food of the existing authentication code reaches 10277, more than 3000 only strengthened immunity function. The amount of food of health care, make people too plenty for the eye to take it all in.
In the face of report, not so good as the intersection of underground drainage and awkwardness of oil from fish oil while being negative again and again recently, getting will understand the mistake of paying kinase special meal food of beans, and the products incident of glue of bee of gummy interpolation that exposed recently, the ones that exposed the consumer market of health food are unripe.
In the first ten days of January, the Chinese Consumers' Association and Chinese health care association jointly released" the health food is consumed and guided " (hereafter referred to as and " guide ") . " guide " is directed against current situation and question of market of health food, call upon by " social construction " Thinkings new way and it is new,last health food safeguarding of consumption right difficult problems old.
Coordinate and buy and sell two trades to organize
Adviser of the State Council, China's health care association managing Vice President Qin XiaoMing think, industry should develop the health in a healthy way. The health food of China has strict laws to define, refer to showing the food with particular health care function, namely is suitable for the particular crowd to use, regulate organism functions, not taking treating disease as purpose food.
The health food has function food of the high-tech content as additive of meal or nutritional supplement, but some health food enterprises exist " The flicker " Consumers' situation, the concept is propagandized or expanded and propagated, has violated the market law and consumer's will wantonly, advocate enterprise's containing by oneself and ordered fair play, science consumes and guides, become task of top priority of sound development of health food trade.
For this reason, the Chinese Consumers' Association unites China's health care association under the technical support of relevant trade experts, have put out the series of " guide ". Deputy Chairman of the Chinese Consumers' Association and concurrently general secretary Yang HongCan says, advocate enterprise's fulfilling community responsibility from benign development and angle of the food security of health care of sincerity managing, trade of enterprises in " guide ", provide science, safe, useful health food for consumer, and then complement and guide by scientific consumption.
Liu JunHai, professor of the People's University of China and Deputy Chairman of the Chinese Consumers' Association thinks, there are quite a few by power which the government department exercised and will be transferred to the public organization more and more in the past, including consumer's organization, employer's organization. As two mass organizations of buyer and seller's, one is consumers' association, one is health care association, talk through social negotiation, the society then signs the way of the social cooperative partner's agreement to stabilize the relation, as to consumers it is a good news.

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