Reveal the open secret of mineral water: The new national standard is implemented It is difficult to play the edge ball

Reveal the open secret of mineral water: The new national standard is implemented It is difficult to play the edge ball
In Chinese drinking water " The era of the meagre profit " ,Packed with false on the market " The mineral water " . And the new national standard marks the place of production of the source of water by force, will make illegal enterprises difficult to play the edge ball.
Drink the national standard of natural mineral water and implement since October 1. "Cancel the intersection of colony and the intersection of total number and index, drink bromate index in the the natural mineral water, put a limit on quantity, mark the intersection of source of water and place by force while being newly-increased, threshold and cost of the mineral water trade are improved greatly, this will lift trade the new round of shuffling. " The scene field food beverage general manager of Co., Ltd. Zhou Jing in Shenzhen is good to say to the staff reporter, the new national standard is useful to brand enterprise. The insider says, cancel the index of total number of the colony in the new national standard, realize the integration with world, the favorable mineral water trade expands the market. And drinking the natural mineral water must indicate that winning a bid shows the regulation of clicking name of the source of water, furthermore make some false mineral water out, the favorable big enterprise strengthens.
The trade threshold is improved greatly
Under the old standard, the domestic mineral water trade experiences awkward developing stage before this. "The national standard of mineral water had limiting the total number of the colony strictly all the time in the past, each ml can't exceed 50, the original meaning is to afraid some illegal enterprises act foolishly. " It is called that Zhou Jing is good. However, walk the inside open secret is, because the mineral water special sources of water and technological requirements, the total number of the colony is controlled much more than difficulty of drinking water such as the purified water. "The draught water mineral water happens while the incident that the total number of the colony exceeds standard appears in the field of circulation, and in the sampling inspection of quality supervision department, it is a big problem that the colony of the mineral water is counted, enterprises are on tenterhooks for this too. " Insider says frankly the South China mineral water.
However, what corresponded to is our country's old standard, in standards such as W H O, U.S.A. EPA,etc., there is no index of total number of bacteria, are just strict with pathogen. 2007, 118 France exceed standard, retreat domestic the intersection of inspection and quarantine and office Hong Kong punish because of the intersection of colony and total number in accordance with the intersection of cloud and mineral water, this just because international standard and domestic and standard difference cause. Because the standard one is unreasonable, make the domestic mineral water trade produce another big problem: "Just because the total number of the colony is limited strictly, cause all mineral water enterprises to strengthen ozone throwing in amount for controlling the colony total number, also increased the probability that carcinogen bromate produces. " Chief of Guangdong Province institute of microbiology Wu QingPing confirms, bromate is determined as potential carcinogen of 2B grade in the world, it is the by-product that natural sources of water such as a mineral water or mountain spring,etc. produced after sterilized through ozone.
Cancel the intersection of colony and the intersection of total number and index, drink bromate index in the the natural mineral water to put a limit on quantity while being newly-increased, the national standard has solved the above-mentioned two problems together to " drink the natural mineral water ". "Though bromate is the by-product that ozone sterilizes, walk and use the most effective disinfection method inside before ozone is. " The reputable personage of hydrosphere of mineral spring claims, substitute ozone with new science and technology, need higher technical requirement, also will cause greater change of the cost, the standard norm makes the trade threshold improve greatly. Guangdong Province bottled president of drinking water employer's organization Luo smooth to express when being interviewed by reporter, although new standard has deleted the total number of the colony, has emphasized pathogens even more, in fact require stricter to production quality control and test of the mineral water.
Mark the ground of source of water It is difficult to play the edge ball
According to in there reveal is data thrown advisor,bottled to drink by aquatic products industry scale to last 40 billion yuans in China in 2008, profit rate is only 3.85%. With the constant rise of cost such as running, cost of material, workforce of the market, the bottled drinking water in China is entered " The era of the meagre profit " . "The price of the general drinking water is low, and the profit rate in the trade of mineral water is the highest, so present too much false ' mineral water ' on the market, sell at the ordinary water price. " Mineral spring the intersection of hydrosphere and reputable personage claim new national standard mark the intersection of source of water and place of production by force, make illegal enterprise fight the edge ball while being difficult, have purified the market environment of the big enterprise.
"The foreign source of water is protected well, can bottle directly, by-product bromate,etc. problem that produce because ozone is sterilized does not exist. Under the new national standard situation, the competitions of domestic mineral water enterprises and the foreign capitals brand in the future, it may be a competition of the ground resources of source of water. " One big mineral water enterprise insider in our country claims. Staff reporter Wu JingYan
Relevant report
Enter the war situation of advanced water and add many treasure PK France and depend on the cloud
Guangdong added many treasure groups to found more than 10 billion output value according to a red pot of king Lao Ji, following two yuan strategic from " The Kunlun " The mineral water enters the advanced drinking water camp. Adding many treasure group product in charge ofing department director Pang ZhenGuos will confirm to this newspaper a few days ago, Co., Ltd. factory of mineral water of Mount Yuzhu of Qinghai had already put the group into operation formally under command.
The data from bottled drinking water employer's organization of Guangdong Province reveal, the consuming groups of the domestic top-grade water have already taken shape. The past two years the intersection of China and advanced the intersection of water and the intersection of market and every year dilatation at the speed of 80%, market prospect very considerable. In the following 5 years, the capacity of market of advanced water in China will be no less than 10 billion yuan. But the market of top-grade drinking water in our country has been dominated by foreign countries brand all the time at present, include depending on it etc. in accordance with cloud and card.
Making an issue in the source of water on the ground in our country's advanced water brand when wrestle with the foreign capitals.
"Canned king Lao Ji's channel advantage was on masses' market originally, and the market orientation of water of the Kunlun was on the advanced market, whether the use of the resources of commercial network could be agreed with each other, will determine the becoming and frustrating of water of the Kunlun. " The beverage industry personage has on adding the national many treasure and expanding the advanced water and keeps the attitude. (Wu JingYan Li QingQing)
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